This event is organised in partnership with Bike Events, who have over 25 years experience of delivering large cycling events.
Starting from Norwich City Hall, your 100-mile journey will take you through sites such as the Norfolk Broads, Horsey Mill and Blickling Hall.
The finish village will be located near Norwich Cathedral where you’ll find music, a beer tent and delicious food options available for purchase.
The ride is fully-supported with clearly-signed routes, marshals, medical cover, cycle mechanics and pick-up vehicles.
Alongside the 100 mile route there is also a 60 mile or 30 mile ride for those who want to take on a shorter cycling challenge!
This years event has been kindly sponsored by Loveday and Partners Independent Financial Planners.
Mark Loveday, Director of the company said: “We chose to sponsor this event and continue our support of Big C because they contribute significantly to the improvement of cancer prevention, diagnosis, care and treatment in our county. Proactively working to improve these areas is essential and Big C fund a significant amount of scientific research, whilst also providing practical support in our community when it is most needed. We also chose to support Big C this year in memory of Ted Hare, a trustee of Big C who recently passed away.”